Scooby’s Mystery Of Marketing, Advertising & Public Relations

The Briefcase
Scooby’s Mystery Of Marketing, Advertising & Public Relations
In This Episode
Marketing, advertising, and public relations are often mistaken for one another. Just like a classic Scooby-Doo mystery, we’re pulling back the mask to reveal what’s really behind them. And we would’ve gotten away with it too… if Ric hadn’t hopped into the Mystery Machine to solve the case, to uncover the truth behind each.
Is marketing setting the overall strategy? Is advertising delivering the message? Or is PR shaping public perception? The lines may be blurry, but by the end, you’ll know exactly how each plays a role in business success.
What you’ll learn:
– Why businesses often confuse the three and how to use each effectively
– How to tell if your business needs marketing, advertising, or PR (or all three!)
– Real-world examples of how each plays a role in brand success
Got questions for our team? Connect with us at SutherlandWeston.com!