The Difference Between Marketing, Advertising, and PR

Website UX advice and tips for small business owners

The Briefcase

The Difference Between Marketing, Advertising, and PR

In This Episode

Marketing, advertising, and public relations are often mistaken for one another. Like a classic Scooby-Doo mystery, we’re pulling back the mask to reveal what’s really behind them.  Is marketing setting the overall strategy? Is advertising delivering the message? Or is PR shaping public perception? The lines may be blurry, but by the end, you’ll know exactly how each plays a role in business success.

What you’ll learn:

– Why businesses often confuse the three and how to use each effectively
– How to tell if your business needs marketing, advertising, or PR (or all three!)
– Real-world examples of how each plays a role in brand success

Got questions for our team? Connect with us at SutherlandWeston.com!