Hiring & Recruitment
Mindsets of Maine 2022: Maine’s Three Attitudes
What do Mainers really think about Maine? We can tell you. Last year, we worked with AudienceAudit, a leading attitudinal research firm, to learn not only WHAT Mainers think, but WHY. In our study, Mindsets of Maine, we found three distinct attitudinal segments — a group of individuals who share similar thoughts and feelings about […]
Hiring & Recruitment
A Simple, Authentic Review Of Your Hiring & Recruitment Process
These days, you can’t say ‘we’re hiring’ and expect the applications to roll in.
Here we list some key areas to review to help you increase the impact of your hiring and recruiting process
Video
Website Content: The 7 Sales Videos You Should Have On Your Website
Today’s buyers are internet savvy. They do their homework, research their decisions, and are looking for companies to answer their questions – before they reach out and engage.
In this post, you’ll find the seven videos to help you be the company they choose to reach out and engage with.
Social Media
Using LinkedIn: A Few Practical & Helpful Tips You Can Use Today
A post designed for those getting started with LinkedIn. Here you’ll find some simple and straight-forward advice to get your account working for you.
Strategy
What fish can teach us about communicating with customers
Strategy
The Power of Consistency
Public Relations
SNL Spoofs SWMC Commercial
Social Media
5 Savvy Strategies to Fight Facebook Feed Oblivion
Strategy
The Hero’s Journey: How to fill your hero’s needs. (Psst! You are not the hero, your customer is!)
Web
How To Structure Your Website Pages To Rank Higher In Google
Strategy
Sincerity is the Key to More Opportunities from Your Small Business Marketing Efforts